Press Releases

November 05, 2018
Cellcom – Largest Operator Dealer in Quebec, Partners with mobilityView

The companies seek to drive significant cost savings to business by providing mobile device analytics

Toronto, 5th November 2018 – mobilityView – the leading provider of mobile data platforms for mobile smart devices (smartphones and tablets), and Cellcom – the largest Bell dealer in Canada, announce a strategic business partnership to help Canadian businesses to save significant costs through mobile device insight of mobile usage. Cellcom serves many business customers throughout Canada and seeks to address a clear gap in their portfolio of services to enable businesses to better manage their mobile fleets.

With many businesses struggling with the management of mixed fleets (corprately-owned and employee owned) and rising mobile data usage, Cellcom believes mobilityView’s MCM Platform will enable their customers to reduce the complexity of managing costs and realise the full benefits of implementing strategies, such as, Consumerization of IT (CoIT) and Internet of Things (IoT). That provide business employees with a choice of mobile devices / wireless subscription plans and gives firms the ability to plan for the future, by anticipatingand creating new unique mobile device interactions, business models, and solutions.

Mobile data usage is forecast to rise at a compound annual growth rate (CAGR) of 43% by 2023 (Ericsson Mobility Report, June 2018) driven by faster networks, more sophisticated handsets, and the proliferation of mobile apps – in particular, mobile video apps, which will account for 73% of mobile data traffic by 2023. mobilityView has prepared for this challenge by creating an enterprise-grade cloud service that can identify business versus personal usage of ALL types. With mobilityView’s MCM Platform, Cellcom can help firms:

  • Use unprecedented reporting and analytics, in real-time
  • Clearly identify mobile business consumption (voice, data, roaming, Wi-Fi and texting)
  • Help mobile policy reflect corporate strategy: Support Corporate Owned, BYOD, COPE, CoIT and any other ownership models. Move to control costs and maximize ROI
  • Reduce overages on your mobile invoices, like roaming and data
  • Ensure 100% compliancy with the Canada Revenue Agency’s rules on Taxable Benefits
  • Put employees in control of privacy for disclosure to the business, changing the existing privacy paradigm

"We are looking forward to working with mobilityView to help our customers better manage their mobile fleets and truly understand what is driving mobile consumption," says Anthony Sleiman, Vice President Sales of Cellcom.

The MCM Platform by mobilityView is an enterprise-grade cloud service providing real-time Smart Business Intelligence (SBI) for businesses of any size. It provides a complete view of all mobile business costs (voice, SMS, data, local/roaming), previously not thought possible, across the entire business. No longer in the dark, guessing at what is happening, a business can now move forward in a proactive and positive way, making informed decisions. Employers can sleep at night knowing that their costs are contained; and employees can experience mobile democracy – they are freed up to do whatever they want on their mobile device: play video games, watch movies; engage in social media and take advantage of the fantastic networks that telecom operators provide.

“The MCM Platform provides clear, unequivocal and immediate return on investment for businesses of any size”, said Thom Damstra, CEO of mobilityView. “The flexibility of the platform opens up the tantalizing possibilities to simultaneously reduce cost; provide new flexi benefits; and increase the usage of mobility within an organization. Until now, these three simultaneous benefits have been impossible to deliver. Additionally, changes to the tax rules regarding smartphones, made by Canada Revenue Agency in the past year, require companies and individuals to track business versus personal usage. mobilityView is the only solution on the market that allows you to track every second, every text message, and every byte of data.”

About Cellcom

Cellcom was one of Bell's first dealers in this field. The business which left its mark on the industry due to its leadership has 31 Bell dealer locations in the Greater Montreal area as well as a sales team to service the needs of our business clientele. Founded in 1985, shortly after the introduction of the mobile industry in Canada. Cellcom invested massively in the wireless industry and has not stopped growing. Cellcom has succeeded in the area of retail sales as well as in corporate sales.

Cellcom has been able to support the new client-base growth. It has over 600 corporate clients and 300,000 consumer clients. To find out more, please visit Cellcom at

About mobilityView

mobilityView’s Smart Business Insight (SBI) Platform drives a series of solutions, which all deliver quantifiable and unambiguous digital transformation. The solutions are applicable for businesses of all sizes, as a function of data-driven insights from mobile smart devices (smart phones, phablets, tablets, etc.). mobilityView exists to drive business process change that results in accelerating the achievement of business goals and objectives, and profitability.

mobilityView enables any business to align and mobile smart devices to business goals and objectives, to drive efficiency and profitability, an increased measurable sales and marketing engagement effectiveness with customers. mobilityView transforms mobile smart devices into powerful strategic assets driving measurable productivity improvements and lower costs for a leaner, more competitive, business.

mobilityView enables businesses to gain insight, understand mobile spend, reduce mobile costs and simplify mobile expenses, to ensure tax compliance, while putting end users in control of their own privacy. For enterprises to be data-driven, customer centric, have the right ideas and make the right decisions.

Headquartered in Toronto, Canada, mobilityView was incorporated in 2014, with an impressive Board of Directors, very knowledgeable of enterprise mobility, focused on growth and good governance. To find out more, please visit our website at