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March 04, 2019
Apple's Siri partners with new apps to take on Alexa and Google Assistant

Apple’s (AAPL) Siri is one of the most ubiquitous smart assistants on the market, available on 500 million devices and answering 10 billion requests per month.

But it faces formidable competition. Amazon’s (AMZN) Alexa is available on 100 million devices, while Google’s (GOOG, GOOGL) Assistant is on 1 billion speakers and smartphones.

And whereas Alexa and Google Assistant let you interact with a multitude of apps and devices, Siri has lagged behind. To bring Siri up to speed, Apple is pushing its Siri Shortcuts integration to more outside developers. Shortcuts allows you to record phrases to activate certain in-app features, like ordering food from the app Caviar, using your voice.

Doing so will make more apps voice friendly, while also giving you one more reason to stay on as a member of Apple’s massive hardware and software ecosystems.

More Evidence mobilityView Prediction Coming True – Apple Opening Up

mobilityView predicted earlier this year that you’d see Apple opening up its ecosystem and underlying technologies to make their services propositions more attractive.

Our original prediction here:

https://www.linkedin.com/feed/update/urn:li:activity:6506777595865108480

Apple's Siri partners with new apps to take on Alexa and Google Assistant

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