November 29, 2017
HD streaming takes up 38% of wireless traffic, says study
As consumers turn to their mobile phones to access OTT video content, the growing availability of high definition (HD) quality content is taking a more prominent role in overall mobile video traffic.
A new Openwave Mobility report revealed that 38% of all mobile video traffic globally is now HD—exceeding mobile operator expectations.
What’s compelling about this trend is that it’s up from only 5.7% four years ago. It is expected that HD video will reach about 50% of video traffic by the end of next year, reflecting the popularity of OTT streaming video services such as YouTube and Netflix on mobile devices.