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April 19, 2018
Netflix launches 30-second preview videos on mobile

Netflix is introducing its own take on Snapchat and Instagram stories after it began to roll out 30-second preview videos for mobile viewers.

The previews look much like Stories because the thumbnails are circular and the content plays with virtual videos, so there’s no need to move your phone to the side. Added to that, they play like a slideshow, allowing users to swipe or tap to skip to the next video without returning to the main screen. Shows that appeal can be stored for later viewing with a button that adds them to your list.

The feature is hitting the Netflix iOS app from today, and the company said it will be “coming soon” to Android.

Netflix launches 30-second preview videos on mobile

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