December 06, 2018
New Intel Survey Finds People Are Excited about the Future 5G Enables Despite Knowledge Gap
What’s New: Americans are excited about the future of 5G-enabled entertainment and are willing to pay more, but there is still much the industry needs to do to create anticipation and close the 5G knowledge gap, a new study from Intel says.
“Digital disruption is eroding the borders that once separated entertainment, media, technology and telecommunications companies. The next generation of media and entertainment growth is not just about what content companies create but how seamlessly customers can access it and the unique ways they can interact with it.” –Jonathan Wood, general manager of Business Development & Partnerships, 5G Next Generation and Standards at Intel
What the Study Says: The latest chapter of Intel’s “5G Economics of Entertainment Report” finds that Americans are ready to open their pocketbooks for the enhanced experiences that 5G will bring to media and entertainment – good news for the operators eager to understand how to monetize their 5G investments.